As CTO of eSolutions Furniture, Lauren Moore believes technology leadership starts with humility and openness. “My goal is to create an environment where people feel safe to take risks, learn, and grow into leaders themselves,” she explains. For Lauren, true leadership is about building strong teams through empowerment and engagement, giving people the confidence and space to grow.
Work-Life Balance
Work-life balance is something she approaches deliberately. Her method is simple but effective:
- Focus where it matters most. She concentrates on the areas where she adds the greatest value, delegating the rest so her team can stretch and grow.
- Prioritize with intention. Both personal and professional priorities get calendar space, ensuring that what matters most gets her best energy.
- Stay grounded. Whether collaborating with her team or spending time with loved ones, Lauren shows up with focus and authenticity.
She also credits her husband as a critical partner in this balance, always there as a sounding board, a steady presence, and someone who helps anchor her when work inevitably demands more than its share.
For her, balance isn’t about a perfect split. It’s about having the energy and focus to show up fully in both work and life.
Redefining Success
Named one of the “10 Most Influential Tech Executives to Follow in 2025,” Lauren doesn’t measure success solely in metrics. For her, success means enabling growth without losing sight of the customer.
In furniture e-commerce, that translates into technology that actually makes life easier for shoppers, faster sites, better product discovery, smoother fulfillment. At the same time, success means creating an environment where her team feels empowered, engaged, and fearless in bringing forward new ideas.
The real win, in her view, comes when three things align:
- Technology accelerates business growth.
- Customers see clear benefits.
- Teams grow more skilled, confident, and engaged.
Beyond Technology: The Role of a CTO
Lauren’s role spans much more than managing systems. She ensures technology fuels business growth by overseeing ERP, infrastructure, cybersecurity, and e-commerce while driving innovation through AI, automation, and data strategy.
She works closely with business leaders to stay grounded in sales, operations, and customer priorities, then translates those insights into a sharp technology roadmap. Along the way, she makes sure her teams are engaged in the journey and empowered to deliver meaningful outcomes. Technology isn’t just about supporting customers or cutting costs, it’s about creating capacity for employees to focus on revenue-generating and service initiatives. By enabling greater output and agility, it drives market share growth, strengthens employee engagement, improves customer service, and delivers value to shareholders even in downturns.
“When technology helps the business sell more, operate more efficiently, and deliver a better customer experience, I know we’re aligned,” she says.
Overcoming Roadblocks
One of Lauren’s toughest challenges was launching a new business in just eight months, from ERP and e-commerce to full operations, all under strict regulations. The deadlines were non-negotiable, the industry was new, and the margin for error was razor-thin.
Her formula? Build strong, engaged teams, set clear priorities, and empower experts while drawing on the deep technical expertise she had built over years of leading complex technology programs. She celebrated small wins, solved problems quickly, and ensured everyone understood the “why” behind the work. The business launched on time, teaching her that focus, trust, and alignment, combined with seasoned technical leadership, are the strongest levers in high-pressure situations.
Driving Innovation
Lauren fosters creativity by giving her team space to experiment, through hackathons, innovation days, and proof-of-concept sprints, while ensuring every idea ties back to business value. Agile practices keep experimentation purposeful, proving that innovation doesn’t need chaos; it needs freedom paired with focus.
With years of experience in AI, she champions its use as a catalyst for smarter operations and better customer experiences, guiding her teams to explore practical applications while staying grounded in governance and responsibility. Her emphasis on empowering and engaging teams ensures innovation is not just top-down but fueled by the collective energy, ideas, and technical curiosity of her people.
Technology with Purpose
Lauren’s leadership is grounded in deep technical expertise across the full enterprise IT landscape. From ERP and infrastructure to cloud platforms, cybersecurity, and data architecture, she has built a career on understanding how complex systems connect to enable business growth. Her approach ensures that technology decisions are not only cost-effective but also scalable, secure, and aligned with long-term strategy.
She brings the same discipline to her teams, engaging them in designing solutions that balance innovation with stability. By blending technical depth with business vision, Lauren ensures that IT is never just a support function, it is a driver of efficiency, resilience, and competitive advantage.
Inspiring the Next Generation
Lauren’s advice to aspiring tech leaders is clear: Pair technical depth with business acumen, develop empathy for customers, stay adaptable in fast-moving industries.
“Continuous learning and the courage to embrace change are what set leaders apart,” she says. “And don’t forget, your real strength lies in building engaged teams who feel empowered to create lasting impact.”
Her mantra: great leaders are both visionary and pragmatic.
Proud Achievements
One milestone that stands out is how quickly eSolutions Furniture scaled AI adoption across the company. Instead of moving cautiously, Lauren created a clear governance framework for experimentation, which helped the company shift from pilots to production faster than many competitors.
This achievement wasn’t just about speed, it was about engaging teams to experiment responsibly and empowering them to integrate AI into real workflows. The result? Improved efficiency, smarter operations, and better customer service.
Leadership Philosophy
Lauren leads by three principles: transparency, empowerment, and accountability. She shares the big picture, gives her team freedom to run with ideas, and mentors with humility and empathy.
“I emphasize listening and tailoring guidance to each person’s strengths,” she notes. “It’s about creating an environment where people feel truly engaged, supported, and trusted to lead.”
A Lasting Legacy
For Lauren, legacy isn’t about projects delivered, it’s about values upheld. She wants technology at eSolutions Furniture to be remembered as a force for good, making life easier for customers, enabling growth for the business, and supporting a healthier planet.
AI plays a central role in that vision. Lauren hopes her leadership demonstrates that advanced technologies can be adopted responsibly, balancing innovation, governance, and ethics.
To her, the real achievement is showing that AI can create capacity, empower teams, and strengthen customer service while still aligning with sustainability and shareholder value.
She credits much of her moral compass to the influence of her mother, mother-in-law and sister, whose example taught her the importance of integrity, empathy, and standing by one’s values even under pressure. Their guidance has shaped not only her personal life but also the way she leads, with purpose, fairness, and humanity.
“I want our work to prove that it’s possible to grow a tech company while staying ethical and sustainable,” she says. “That would be the legacy I’m most proud of.”
