
In an era of accelerated transformation, where finance converges with technology and borders dissolve in digital velocity, true leadership is defined not merely by strategic growth but by foresight, responsibility, and human-centric values. Jerry Tse, CEO of Eddid Financial, stands at the intersection of this change. His approach, deeply rooted in integrity, innovation, and client empowerment, reflects a broader shift in the financial sector, a shift toward agile, ethical, and impactful evolution.
Reimagining the Core: A Philosophy of Forward Motion
“I have always been driven by innovation, integrity, and client-centricity,” says Jerry Tse. In today’s constantly changing financial world, his leadership framework isn’t merely about navigating volatility, but it’s equally about seizing opportunities. Central to his approach is a focus on combining the classic strengths of finance with the nimbleness of new technologies. This is not change for change’s sake, but directed change in alignment with client requirements, regulatory insight, and a sense of long-term purpose.
Since taking the helm, Eddid Financial has instilled a culture of trust and effectiveness, its purpose is evident: to enable clients to reach global markets via customized solutions. These are not empty words but real results fueled by internal consensus and leading-edge capability.
Turning Disruption into Direction
All sectors experience waves of change. What constitutes leadership is the capacity to weather these waves with strength and vision. Jerry remembers a turning point: going in early on virtual assets and cross-border infrastructure. “It put us, not only as participants, but as innovators in the space,” he states.
The company introduced Eddid ONE, a flagship in-house proprietary trading platform, not repurposed from third-party vendors. The conscious decision stems from Jerry’s advocacy of total control over user experience and performance. By adding virtual asset products and retaining key positions like participating dealer for the world’s first Ether spot ETFs and Asia’s first Bitcoin spot ETFs, the company transitioned from trend-following to trailblazing.
“We’ve become a core liquidity provider in Hong Kong,” he says. Working with platforms like HashKey Exchange, they deliver around-the-clock liquidity services that meet institutional needs. The approach is comprehensive: secure, compliant, and always forward-facing.
Expanding Horizons: A Global View on Growth
Mastering multi-jurisdictional complexity is not an easy task. From the process of getting the Capital Markets Services License of Singapore’s Monetary Authority to building investment banking strength for Hong Kong and U.S.-based IPOs, Jerry’s approach isn’t growth at all costs. It’s calculated placement.
“Our governance model is built not to side-step risk but to leverage compliance as a strategic tool,” he says. That approach has enabled Eddid Financial to thrive in competitive and regulated markets, demonstrating that good governance and innovation do mix.
Inside the Mind of a Leader: Clarity, Momentum, and Muay Thai
For Jerry, leadership begins with discipline. Time management, strategic clarity, and mental toughness underlie his daily routine. Outside the office, he balances himself through Muay Thai and mindfulness exercises. “The sport gives me a clear mind. It’s all about resilience, and that is reflected in the way I lead,” he explains.
Day-to-day chores involve performance assessments, strategic check-ins, and hands-on interaction with innovation teams. But Jerry stresses one more priority: listening. “The feedback from our front lines and clients is often what points us to our next big idea.”
His style of leadership is evident but flexible. “It’s less about control and more about clarity,” he says. “You need to give your teams the tools and confidence to move boldly.”
From Obstacles to High Ground: Lessons in Resilience
Comprehensive IPOs with multi-market reach and innovation in virtual assets have challenged and confirmed Jerry’s leadership acumen. “You discover that adaptability is not a choice, it’s the foundation of resilience,” he clarifies.
These experiences also informed his values. Open communication, trust, and a strong respect for listening are attributes he now finds non-negotiable. “Leadership, to me, is a balance between decisiveness and empathy,” he continues. It’s this human touch that characterizes his approach in a world often controlled by numbers.
Technology with Purpose: Rewriting the Client Experience
Behind Eddid Financial’s change is its technology strategy. Its in-house platform, Eddid ONE, revolutionizes what clients can have out of a financial services experience. In contrast to companies that buy rebranded apps, Eddid’s platform is built from scratch within the company.
“It’s not an interface. It’s an experience,” Jerry explains. Clients are able to access several markets—Hong Kong, the U.S., Japan, and Singapore, and have diversified portfolios under perfect control. Opening of the account is simplified for convenience and efficiency, with automated tools for both physical and digital asset management.
This is not convenience; this is vision. Eddid’s building a future-proof ecosystem in accordance with the way people want to deal with finance, not the way they did.
Ethics as Strategy: The Moral Compass of Modern Finance
Sustainability, inclusiveness, and transparency aren’t appendices in Eddid’s strategy. They’re unifying themes. “As leaders, we need not only to deliver results but to shape systems that are just, accessible, and forward-looking,” Jerry declares.
Eddid partners with universities globally to provide scholarships, internships, and exchange programs, enabling young professionals to join the financial industry with international exposure. Social responsibility is also emphasized through the Boundless Love Charity and a volunteer program runs by dedicated employees.
“Financial leadership has to work for society, not only shareholders,” Jerry says. That’s embedded in every aspect of their model of governance.
Advice to the Next Generation: Learn, Adapt, Lead with Ethics
To budding leaders in the financial world, Jerry offers three cornerstones: curiosity, adaptability, and integrity. “This industry is constantly in motion. To lead it, you have to be curious and never stop learning,” he says.
He encourages diverse teams that think empathetically and respond actively to evolving client needs. “Your success should be anchored in ethics. That’s what creates real impact.
He also points to the synergy between veteran experience and new thinking. “Our strength lies in melding seasoned professionals with emerging talent. It’s this combination that allows us to grow.”
Pride in Proactivity: Accomplishments that Embodies Vision
If one milestone Jerry values most closely, it’s the cultural and technological transformation Eddid Financial has undergone. “We redefined what it means to be a modern financial institution,” he boasts.
The firm has invested in creating its systems, not outsourcing, put money into accessibility ahead of convenience, and increased buying capabilities for not the purposes of hype, but for substantial client benefits. “That’s what gives me pride. Seeing our ideas become tools that empower real people around the world.”
A Legacy of Empowerment, Innovation, and Inclusion
For Jerry Tse, legacy is not about fame, it’s about legacy. “I would like Eddid Financial to be remembered as the company that transformed the way finance works for people,” he thinks.
His long-term vision is anchored in building an ecosystem that is not only smarter and more efficient but also inclusive, ethical, and resilient. “We’re not just offering financial services. We’re building a culture of innovation and trust that can stand the test of time.”
This is leadership in action. Not just adapting to the future, but actively shaping it, with purpose, clarity, and unwavering human values at its core.