Leadership is not so much about titles or position. It is about vision, purpose, and the capability to unite people towards a shared goal. Jasbir Singh, Head–Commercial, UT Technology, possesses these traits with a unique mix of technical acumen and human insight. With more than a quarter century of experience throughout the UAE and India, Jasbir has established himself as a leader who combines strategy with compassion and innovation with integrity. His path is one not only of professional success but also of a firm conviction that success can only be achieved if it is shared, cooperative, and values-driven.
When asked what had sparked his path to commercial leadership, Jasbir says, “My path into commercial leadership has been inspired by curiosity on how strategic partnerships, customer understanding, and innovation integrate to drive lasting business expansion.” He realized early in his career in the ICT and ELV solutions space that product strength was not sufficient. “Real success,” he goes on, “is based on recognizing and providing true value to the customer.” This ethos became the bedrock of his leadership style and guides every decision he takes.
This was an organic evolution for Jasbir. The emphasis at UT Technology on smart, forward-looking solutions and innovation through technology appealed to him on a personal and professional level. “UT Technology’s commitment to innovation and customer-driven solutions perfectly reflects my own philosophy that technology always needs to serve a human purpose,” he believes. This value alignment has helped him lead initiatives that bridge business strategy with the mission of the company to create a smarter, more connected future.
Experience-Based Leadership and Empath-Based Leadership
For Jasbir, leadership is not the preserve of boardrooms or committee meetings. It is an instinct and a relationship-building capacity. His style of strategy and stakeholder engagement has been shaped equally by personal and professional circumstances. “Having worked with multi-dimensional teams and resolving issues outside the office has reinforced that it is the relationship that underpins all strategy,” is how he describes the process. When dealing with customers, partners, or team members, authenticity and trust are paramount for Jasbir. He believes that business relations are successful if founded on honesty and respect.
“People respond to authenticity,” says Jasbir. “When alignment and shared purpose follow from genuine connections first, it comes naturally.” It’s an attitude that’s aided him to develop long-term relationships and a sense of ownership with his teams. His balanced and serene leadership style fosters open communication and collaboration, an atmosphere where ideas are free to grow and innovation can flourish.
Powering Commercial Success with Purpose
As the Head–Commercial for UT Technology, Jasbir is accountable for a wide range of functions that include profitability, sustainable growth, contract management, strong customer and partner relationships. His remit is not simply to encourage profitability but to ensure that this growth is sustainable and aligned with the overall goals of the business. “I work with the operations, finance, and technology departments to ensure that our commercial strategies support innovation and customer satisfaction,” is how he explains it. “Regular checks, open communication, decisions that are informed by data keep each team focussed on the common goal that we share”
One of the defining points for Jasbir’s career came with managing a large-scale commercial turnaround amid a period of market volatility. It involved reframing pricing models, optimizing margins, keeping the customer trusting him while keeping the team engaged. “We addressed it through transparency, collaboration, and data,” he recalls. “Through cross-functional team involvement early, we established ownership and accountability. The process helped stabilize performance and build internal trust.” The process reinforced for him the importance of clarity, adaptability, and people-focused leadership to tackle complex problems.
Establishing an Environment for Collaboration and Mentorship
Jasbir is firm in the view that the strength of an organization is the people and the way the people can come together to achieve a common goal. “Clarity and respect are the starting points for collaboration,” says he. “When the team is clear about the overall picture and how the individual contribution enhances it, automatically, the team comes together to achieve results.” He deliberately involves the operations, finance, and technology teams at an early date so that all the projects benefit from the broader thinking. Feting team successes is equally important for him.
“Success is not the number at the end of the day,” says Jasbir. “It is all about people coming together, sharing knowledge, and challenging each other to do something collectively bigger.”
Mentorship is the key to Jasbir’s concept of leadership. He is convinced that it is his task to foster and promote rising talent. “Mentorship is not about the hierarchy,” he says. “It is to empower others to be competent, confident leaders.” At UT Technology, Jasbir goes to the trouble of communicating with junior professionals, inviting them to strategy sessions, and fostering independent thinking. With this, he aims to build up a pipeline of leaders with intellect, compassion, and innovation.
Balancing Work and Well-being
In a demanding job, remaining balanced is a continuous process. Finding balance between business and personal life is something that requires conscious effort for Jasbir. “Balancing work and personal life is a continuous learning process,” he admits. “Managing myself allows me to lead more effectively.” He is strict that balance is not doing less, but doing what matters at the office and at home. Discipline, proper delegation, and family time help him remain balanced and directed.
“Balance is to do what is most important with intention and presence,” says he.
Fostering Tomorrow with Innovation
Jasbir is enthusiastic about the vibrant business environment of the Middle East. “This region is undergoing a historic makeover with the power of digitalization, sustainable living, and smart infrastructure,” he says. He is particularly encouraged to note rising investments in smart cities, artificial intelligence, and clean technology. “At UT Technology, we design holistically comprehensive smart solutions that integrate connectivity, data, and intelligence to make cities and industries efficient and sustainable,” he describes. These, to him, are not mere business opportunities, but ways to create a better and more connected planet.
His thinking is broader than market expansion. He underlines the need for government, industry, and society collaboration to bring about significant progress. “We are forging partnerships and local expertise that directly support the region’s long-term ambitions,” he says. “We want to accelerate digitalization and promote energy efficiency, with clear social value to deliver.”
Legacy of Leadership and Resilience
Reflecting on his career, Jasbir is not only proud of financial success, but also of cultural transformation. “Managing a commercial change that propelled efficiency, engagement, and profitability improvements was a defining moment,” is how he characterizes it. “What mattered, however, was the mindset shift it created. It established strategic thinking, agility, and innovation.”
Success, to Jasbir, is the building of durable value, the construction of robust teams and organizations that stand the test of years, and perhaps decades, later. He wants his work to encourage future leaders to infuse ambition with integrity. “My desire is for the next generation of leaders to realize that effective leadership is not about money,” he says. “It is about creating companies that beneficially influence industries and societies.” His motto, as he describes it, is “purpose-driven perseverance.” And it is this attitude that enables him to convert every obstacle to opportunity and every failure, to a lesson.
“Understanding your reason for existence gives direction,” said Jasbir. “Perseverance enables adhering to that direction regardless of circumstances.”
Conclusion
Jasbir Singh’s is a tale of clarity, integrity, and abiding purpose. Through what he’s accomplished at UT Technology, he has shown that leadership is not about command but communion, not about power but truth. With an incredible capacity to blend strategic foresight with empathy, he is a very uncommon type of leader, someone who creates not only successful teams but enduring relationships. And as the region looks toward a digital future, Jasbir continues to lead by example, reminding that real progress starts with people, motivated by vision, sustained by purpose.



