When the spotlight falls on the Supply Chain industry and its dynamic leaders with a global impact, one name shines brilliantly – Roei Aviram, the CEO & Co-Founder of Intelichain. This charismatic C-suite executive embodies the essence of “passion” as he fervently drives positive change, empowers teams, and delivers unparalleled value to customers. His dedication to Intelichain’s mission, even amidst his impressive achievements, knows no bounds. It’s no surprise that Roei Aviram has earned a coveted position among the “Top 05 Most Influential People in Logistics & Supply Chain, 2023.”
His winning feats speak volumes, yet when asked about success, Roei humbly defines it beyond financial gains or market dominance. To him, success revolves around three guiding principles that steer Intelichain’s vision and actions.
Foremost, success means delivering exceptional value to esteemed customers. As the CEO, Roei Aviram ensures that the company’s triumph is measured by its demand planning software’s positive impact on clients’ businesses. The company and its CEO count it as an accomplishment by serving the patrons to achieve accurate forecasts, optimize inventory levels, reduce costs, and enhance their overall supply chain performance.
Roei has set cultivating solid connections as one of the core ethos at his company. Thus, it prioritizes forging enduring partnerships with clients, attentively comprehending their distinct requirements, and delivering top-tier service and support. When customers view Intelichain as trusted advisors, relying on their expertise and consistently selecting them as their preferred supply chain planning solution, it becomes a tangible measure of accomplishment.
Equally important, success is intricately linked to the growth and development of the team. At Intelichain, profound value is placed on employees and their invaluable contributions. “Success is about creating a work environment that nurtures talent, encourages collaboration, and fosters innovation,” describes Roei.
In a candid conversation with us, while featured on our latest cover story, Roei Aviram, CEO & Co-Founder of Intelichain, narrates his life, work, passion, vision and more.
Career Evolution: Navigating Supply Chain Complexity across Industries
In the early stages of his career, Roei Aviram reflects on how his diverse experiences in various roles shaped his professional trajectory. As a manager at TEVA Pharmaceuticals, Aviram assumed responsibility for overseeing the supply chain and operations across multiple regions. It immersed him in different cultures and business practices and allowed him to tackle global challenges while ensuring customer satisfaction.
One significant aspect of his role at TEVA was leading the NPI (New Product Introduction) department, which introduced him to innovation and the exhilarating process of launching new medicines and being the first to market. This early exposure to groundbreaking products and the benefits of exclusivity further fueled his passion for pushing boundaries in an ever-changing industry landscape.
Roei’s career graph hit a pivotal moment when he received a life-defining role. In his words, “Another milestone in my career was the opportunity to lead the global supply chain of an automotive company, highlighting the differences between local and global optimization and exposing me to a new industry and new set of challenges.”
When Roei Aviram looks back at his entry into the field of the supply chain, he finds the transition pretty interesting. Recalling it, he shares how he was always inspired to pursue a career in this domain. Thanks to his ability to thrive in action-packed and dynamic work environments. “I need action around me! I enjoy solving problems, and the supply chain field presents many complex challenges to tackle. It allows me to apply my analytical thinking, statistical models and creativity to find innovative and optimized solutions,” informs Roei. For him, the ability to generate a tangible impact on businesses works as a driving force. The CEO of Intelichain states that supply chain management presents endless opportunities for those who wish to learn and grow.
Roei’s Responsibilities as the CEO of Intelichain
As the CEO of Intelichain, Roei’s role entails diverse leadership and strategic management. A typical day for him involves overseeing company operations, setting a clear vision and direction, encouraging collaboration to drive innovation within the team, and engaging with stakeholders. His duties as CEO include making important decisions that influence the company’s growth. Setbacks and opportunities arise daily, but Roei remains calm and energized, maintaining a motivated and focused team. His firm commitment drives Intelichain towards excellence, navigating through ups and downs with resilience and resolve.
Intelichain and its Services
Intelichain is a cutting-edge supply chain planning company. It focuses on providing advanced planning solutions, combining people, processes, and technology expertise. It has a diverse team comprising experienced supply chain practitioners, senior consultants from ‘Big-4’ firms, Ph.D. holders in Industrial Engineering, skilled data scientists, proficient software engineers, and creative UI/UX designers. The seasoned team under the supervision of Roei strives to offer an innovative, user-friendly, and cost-effective Supply Chain Planning platform.
Since its launch, Intelichain’s platform has demonstrated its worth across various industries, including electronics, food and beverages, industrial, and automotive sectors. It has significantly improved forecast accuracy and achieved remarkable results. Intelichain has gained international recognition, as demonstrated at the ITISE 2023 Event and has been integrated into professional supply chain management courses at prestigious universities in Israel and abroad.
Intelichain’s services primarily deal with four areas. Firstly, it is AI-driven Demand Planning Software (SaaS). Its user-friendly and intelligent software leverages artificial intelligence to optimize demand planning in this category. A modern interface makes it accessible to industrial companies of all sizes, enabling affordability alongside advanced capabilities. Next is DPaaS – Demand Planning as a Service. This one deals with offering a cost-effective alternative to expensive software and implementation. DPaaS allows companies to outsource their demand planning needs, saving them effort and heavy financial investments. Its third service extends an array of professional courses on Supply Chain Planning. These are online and on-site, including S&OP Bootcamp, Excellence in Demand Planning, Inventory Optimization, and Production Planning Optimization.
The fourth core service deals with Supply Chain Consulting, and its team of experts is always on the job. It assists companies in developing structured methodologies, building strategies, and implementing effective operating models to optimize their supply chain performance.
Challenges Make One Resilient
Roei Aviram firmly believes that challenges make one stronger. They aren’t obstacles to be feared but serve as stepping stones to success. According to him, such impediments are essential for personal and professional growth. They often extend valuable learning opportunities, build resilience, and instill innovation. In his words, “Challenges test our capabilities, pushing us to explore new strategies, think creatively, and adapt to changing circumstances.”
The pioneer explains that overcoming challenges builds character and strengthens leadership skills. Incapacitating hurdles enables one to introspect and develop a deeper understanding of one’s teams and industry. Embracing challenges have several other benefits. It fosters a culture of continuous improvement within the organization and encourages employees to push their boundaries, seek groundbreaking solutions, and strive for excellence. Instead of giving up while encountering setbacks, gaining insights that can be applied to future endeavors is advisable. They serve as catalysts for growth, enabling one to refine strategies, enhance decision-making ability, and develop a resilient mindset.
“As a CEO, I encourage my team to embrace challenges as opportunities for growth and learning. I believe through this approach, we unlock our true potential, drive innovation, and achieve sustainable success both individually and as a company.”
Roei’s Contribution to Redefining the Industry and Views on Modern Technology’s Impact
The supply chain industry isn’t an easy domain to master. Roei Aviram had comprehended from the beginning. Thus, he has always focused on prioritizing data-driven decision-making rather than relying on intuition or gut feelings to redefine it. A sharp observer, he had witnessed how several leaders lacked the tools and resources to make informed decisions. This was something unsettling for Roei and led him to establish Intelichain. His company leverages the power of machine learning to continuously improve its software and provide superior results. By automating 95% of the planning process, it is better equipped to focus on value-added tasks like gap identification and trend assessment.
Roei perceives his entire career as a great mentor shaping his leadership approach. He realized how adaptability works as a life skill while encountering unprecedented setbacks and disruptions. According to him being flexible and prepared to navigate change is necessary for long-term success. Likewise, effective collaboration, both within and outside the organization, is vital.
“By being a people-oriented leader, I prioritize understanding individuals’ strengths and motivations to drive processes effectively,” shares Roei. As he progressed in his career, he learned the significance of imbibing an attitude of continuous improvement. He doesn’t strive for quick perfection, as it’s not sustainable. Instead takes small steps that lead to noteworthy transformations. This strategy greatly aided his efforts to optimize processes, minimize costs, and boost operational efficiency.
Underlining the power of data, he quotes Edwards Deming, who said: “In God we trust, all others must bring data.” He decodes by saying that the data we keep in our systems is not just a bunch of numbers. It tells a story if you’re willing to listen. Measurement and analysis let one effectively manage and improve performance. To attain excellence, one must set ambitious yet realistic goals and employ data for informed decision-making.
Roei Aviram has been keeping an eye on the foray of modern technologies and feels they have revolutionized the supply chain industry. Emerging technologies, such as AI, machine learning, robotics, autonomous transportation, digital twin, and big data analytics, have empowered one to process and analyze large volumes of data in real-time, leading to more accurate planning and execution with enhanced transparency.
Intelichain’s Strategy to Stay Ahead in the Growing Competition
Roei takes it as his mission to keep Intelichain at the forefront of the industry. As the CEO, he achieves this by being proactive and comprehending the supply chain planning landscape inside out. “Having led Supply Chain & Operations at EY, I’ve seen that a staggering 90% of companies still rely on manual Excel-based planning methods. Our main competition lies in replacing these outdated processes with our AI-powered supply chain planning technology,” he points out. To lead, Intelichain stays on top of market trends, technological advancements, and customer demands. This helps his organization find ways to innovate. Under his direction, the team conducts rigorous market research and analysis to ensure its internal strategies align with the industry’s constantly evolving landscape. The CEO advocates that Intelichain’s agility and adaptability enable it to respond to competition swiftly and provide cutting-edge solutions addressing its clients’ dynamic needs. The company aims to transform supply chain planning and equip its clients with the needed tools and technology to thrive in today’s hyper-competitive environment.
Revolutionizing Supply Chain Planning with Intelichain’s Automated Decision-Making and Fast Operations
Intelichain has completely changed the way supply chain planning is done by offering a smart alternative to manual work on Excel. “Our advanced software uses artificial intelligence to make decisions faster and more accurately. Unlike Excel, which can be prone to mistakes and takes a lot of time to enter data manually, Intelichain automates planning demand, saving time and resources,” informs Roei.
Beyond automation, Intelichain’s software excels in efficacious data analysis, empowering supply chain professionals to make well-informed decisions swiftly. Moreover, the user-friendly and affordable platform facilitates business growth with seamless scalability. The limitations of Excel have become a thing of the past.
The CEO underscores that Intelichain stands apart from ordinary demand planning software providers, offering a comprehensive solution that elevates efficiency and productivity in the dynamic world of supply chain management.
Leadership Recognition: The Best Moments of Acclaim
Aviram has been bestowed with numerous accolades for his exceptional leadership skills in the professional sphere. Among these, one recognition shines brightly, leaving a lasting impression on him. It was the moment he was honored with the prestigious “Cluster Excellence Prize” during his tenure as the leader of the Supply Chain & Operations Advisory team at EY (Ernst and Young).
Notably, his leadership prowess also caught the attention of a prominent venture capital firm. Impressed by his track record and expertise in supply chain management, the firm extended a remarkable $5 million investment offer to support Roei’s ventures.
However, beyond external recognition, this seasoned professional finds the most gratifying acclaim within his own team. “Witnessing the growth, success, and personal development of our employees is incredibly fulfilling. Being a part of their journey and creating a supportive work culture where everyone can thrive is the ultimate recognition for me as a leader,” shares Roei Aviram.
Maintaining Work-Life Balance and Fostering Integrity, Innovation and Motivation at Intelichain
As the CEO/Co-Founder of Intelichain, Roei Aviram understands the demand of his role and the importance of balancing personal and professional life. He notes: “In today’s world, maintaining work-life balance is crucial for overall well-being and success. Intelichain prioritizes this by setting boundaries, promoting flexible work environments, and fostering open communication.”
The company recognizes that a supportive culture that values well-being leads to individual and organizational fulfillment. It actively discourages constant busyness and encourages employees to allocate time for family and hobbies. Identifying the significance of mental rejuvenation for fostering innovation, the company encourages employees to disconnect from work regularly and give their minds a daily reset. It ensures that motivation remains high, contributing to their collective achievements.
The company appreciates the entrepreneurial mindset of every employee. It is attained by emphasizing ethical practices, educating that each opinion matters, fostering open lines of communication and nurturing an attitude of pushing limits. Consciously it creates an environment for the team members to stay inspired to reach new levels of creativity and problem-solving. “We celebrate the “small wins” and show each employee that our culture of integrity and innovation serves as the cornerstone of our success.”
Intelichain’s Future Vision
Intelichain is brimming with exciting plans for the future. Aviram informs that they are on the cusp of introducing groundbreaking planning modules that will completely transform end-to-end planning for businesses. These modules will be powered by cutting-edge AI-driven recommendations, leveraging external data to take their solutions to extraordinary levels of effectiveness. Moreover, Intelichain is actively diversifying its presence in new markets, building robust partnerships, and continuously improving its services. The CEO cites: “Get ready for an amazing journey ahead with Intelichain!”
A Message from Roei Aviram to Aspiring Business Leaders
In his profound advice to those aspiring to become successful business leaders, Roei Aviram emphasizes the importance of embracing challenges, demonstrating integrity, empowering one’s team, and maintaining a perpetual quest for knowledge. He concludes: “Success follows perseverance and purpose.”
